We recently posted an article about the importance of relevance for SEO. Here is an infographic that explains how content, and relevance has become increasingly important in Google’s eyes and how it has updated it’s search algorithm to return results that are focused on relevant content, rather than overly SEO’d website. Thank you to Search [...]
At Eminent Online Marketing we are always striving for improvement and innovation. In the last 3 months we have had the goal to improve and streamline our SEO process to increase its efficiency. The cost saving achieved in the process will be passed on to you, our clients. Now the resulting monthly SEO packages are [...]
There is one core principle for SEO, or any search really, that tops any technical mumbo jumbo. This principle is RELEVANCE. The aim for Google, and most other search engines, is to display the results that are most relevant to the key terms that users typed in. In fact, Google has recently made an announcement [...]
Search engine optimisation (SEO) is a great way to market your website and increase your exposure online. Basically SEO is the adjustment of a website so that it shows highly in the search results for a certain query. Here are 5 search engine optimisation tips that can be used by beginners as well Research Before [...]
For serious business owners who want to generate more growth for their business, it’s not a question any more, whether they should use an SEO services Company – it’s a fact. However, when choosing the right SEO specialist to work with, you should keep a couple of things in mind. When you choose the right [...]
Although search engine optimisation (or SEO), is a huge buzz word at the moment – web optimisation is still only one aspect of a well set-up marketing budget. In fact, SEO works well in combination with a number of other marketing and advertising strategies. Here is a summary of the main advantages and disadvantages: SEO [...]
With the importance of the Internet and online retail continuing to grow every day, there is no doubt search engine optimisation (SEO) is becoming an essential part of every marketing budget. But the cost of SEO remains a point of debate – should you use cheap SEO or expensive SEO? Well, there are cases to [...]
Despite having some simple basics, advanced SEO is actually quite complex and time-consuming. It is possible for business owners to learn the SEO basics and apply these themselves, however, as soon as they enter a competitive market online, these basics won’t be able to deliver high rankings. The search engines continually update the algorithm they [...]
It’s always a great time to review your advertising expenses to increase your ROI. This article explains some recent statistics about online advertising and explains how you can better track your return on investment.